Generating brand awareness and driving new supporters.

700k
Impressions
6,500+
Clicks
17.81%
Engagement Rate

The Brief

The team at The Power of Events has been working with Box Media since May 2024 and they have tasked us with growing their social precence whilst providing support to their online growth in the events sector.

Our Approach

The team took the past 12 months of data available and put together a 9-month strategy roadmap, which included a mix of organic content, small paid social campaigns and partnerships.

Action & Results

We launched targeted organic & paid campaigns for The Power of Events with the core goal of generating brand awareness and attracting new supporters. Through a creative strategy that combined impactful visual content and clear messaging, we delivered over 700,000 impressions across key digital channels. The campaign drove more than 6,500 clicks and maintained a strong 17.81% engagement rate, reinforcing the brand’s relevance and resonance with its intended audience. This campaign not only amplified visibility but also laid the groundwork for long-term community growth and support.

Platforms Used

LinkedIn Logo LinkedIn
Meta Logo Instagram
Meta Logo FaceBook
Meta Logo X

Our Work

5,000 tech pros signed up in 3 months.

Brief: Increase event sign ups by 35% in the leadup to the in-person summit.

4x ROAS Increase in Corporate Event Bookings.

Results: £0.23 CPC, 200k+ Impressions, 4.23% CTR, 15.37% CTLR, 17.81% Conversion Rate.

Brooklyn Tech Expo – Generated a 130% increase in impressions

Brief: Create 'noise' around the expo 4 weeks leading up to the event to boost signups and attendance.

Generated 113% increase in ticket sales for AccellerateGP

Brief: Increase the turnout of motorsport fans to the second GP Accelerate hosted.

Amassed 1.4M impressions across 3 Esport catogories.

Brief: Boost visibility over a 6 month period to increase the interest in PGLs Esport events.

4,500 app downloads in 90 days.

Brief: Generate as many app downloads within a 90 day period leading up to their in-person event.